Client: The Laundress, Inc.

Project Description:
Develop both a text and illustrated logo to represent the brand. The client had the beginning of a text logo, however it was not in vector format. The illustration is based on a drawing by fashion designer . The sketch was used to created the final Laundress lady. Business cards and stationery were also designed to complete the communication package.

Services: Brand Identity

About the Client:
The Laundress was born out of necessity and practicality. Frustrated with dingy white t-shirts, tricky delicates and chemically treated cashmere, they researched and developed their own solutions to simplify and master the fine art of laundry. They combined the most effective ingredients with their favorite scents to create a sophisticated, luxurious and easy-to-use collection. The Laundress also has an accessory collection that is thoughtfully designed to provide solutions for everyday needs to ease packing, traveling, living, and storing.